It turned out great! We invite you to consider having us create one for you as well.
What we did: We created a comprehensive communication strategy for the ACE PARK brand, which includes identifying key target groups, developing a cohesive visual identity, and selecting appropriate communication channels. We prepared a brand book, a set of advertising slogans, and a marketing action plan, including collaboration with brand ambassadors.
What we analyzed: We conducted a detailed analysis of the tennis market in Poland, examining the needs and expectations of different target groups, such as children, teenagers, adult amateurs, advanced players, and seniors. We also analyzed the competition and market trends to identify unique opportunities to differentiate our brand.
Why this is important: Developing the communication strategy in this way is crucial to ensure the consistency and effectiveness of our client’s marketing activities. By precisely identifying target groups and their needs, we can create messages that are most attractive and engaging for them. A consistent visual identity and clear, dynamic slogans help build brand recognition and strengthen its positive image. A well-thought-out strategy allows us to effectively reach our audience, build strong relationships with them, and inspire them to actively participate in the ACE PARK community.
